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Founded in Sweden in 2001, Nudie are entering their 10th year and while the brand has evolved since then, the core values and raw influence from Swedish heritage and rock music remain the same. Known internationally for denim (both quality and fit), the Fall Winter 11 collection sees new fits, a khaki line and 100% organic jersey program (Backbone – 9 basic fits in 4 colors) introduced. The range of eco-washes, organic and recycled cotton is also wider than ever.
Nudie Jeans : The Blog
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